How can housing providers cut through the competition for attention to reach customer communities on social media with vital coronavirus information?
Join CrowdControlHQ, Riverside Group and BECG to hear first-hand experiences on how Riverside did just that through the Covid-19 pandemic, to keep customers informed and updated.
Discover what lessons were learnt from Riverside's social and digital content designed to reach and engage customer communities. You'll come away with unique insights you can apply to your own team's efforts and achieve your business goals for social.
What you'll learn:
- Lessons learnt engaging customer communities via digital and social comms through Covid-19.
- The importance of being prepared to successfully reach diverse customer audiences.
- How to cut through the competition for attention with creative content, and engaging hard-to-reach customers on Facebook.
- The evolution of social media for housing providers and its importance in crisis response.
- Plus, live Q&A session.
Richard Collingwood, Brand & Digital Manager at Riverside Group
Richard leads the digital comms team at Riverside and is responsible for the Group's website, social media channels & digital marketing tools.
Jennifer Riddell-Carpenter, Director at BECG
Jennifer is an experienced Comms Director with a background in the Housing Association sector at L&Q. She is highly skilled in areas of Crisis, CSR, Media & Corporate Communications.
Dan Aston, Marketing Manager at CrowdControlHQ
Dan leads Marketing at CrowdControlHQ, and educates large or complex organisations on the successful adoption of social media to achieve business objectives.